THE FULL
STORY

Currently Senior Manager of Web Strategy at J.B. Hunt Transport Services, leading strategy and execution across seven enterprise web properties. That means directing AEM migrations and redesigns, building GA4 and Google Data Studio reporting frameworks that connect marketing activities to business outcomes, and shipping tools like the Instant Quote feature, which boosted customer sign-ups by 30% in one quarter.

Before J.B. Hunt, a year as AVP of Marketing at TFNB Your Bank For Life, where CRM journey work increased new account openings by 18% in four months. Before that, five years as CMO at 360 Solutions, leading a full marketing team across web, CRM, video, and podcasting. Built the High Performance Leadership Podcast from scratch to 30,000 downloads per episode, hosting guests including the former CEO of Calvin Klein.

The career began in the US Navy, with five years split across two assignments in Japan. The first two were at Yokota Air Base in western Tokyo, working as an international correspondent and DJ for American Forces Network Tokyo, including coverage of the 2005 Southeast Asian tsunami recovery across six countries. The final three were aboard USS Kitty Hawk in Yokosuka, leading the ship's video production team and serving as Deputy Public Affairs Officer. After the Navy came six years in civilian broadcast journalism, producing for E.W. Scripps at KJRH in Tulsa and on The List, a nationally syndicated show. The storytelling instincts and comfort with high-stakes environments built during those years still inform everything.